Target Marketing from American Marketing and Mailing – Higher Response Rates and Increased ROI

Target marketing ensures the money you spend on producing a solid, enticing advertisement with an eye-catching design is not wasted on recipients that have no interest in your offerings. At American Marketing and Mailing, we understand the importance of target marketing to the success of an advertising campaign, which is why we utilize our more than 20 years of experience and extensive marketing research database to make sure your direct mail campaign is focused on your target markets.  We make sure your message and your design speak to the demographics you covet. Certain language and images appeal to some and repel others. Our target marketing approach ensures your message always creates the response you are looking for – a positive reaction, an inquiry, and an eventual sale.

In a successful targeted marketing campaign, your mailing list cannot be overlooked. We streamline your mailing list so only those in your target markets receive your mailings, so your direct mail pieces don’t end up in the wastebasket. We filter your mailing list so your products or services match perfectly with your recipients’ needs. We can specify recipients down to gender, age, economic standing, and even spending history.

More options available in our target marketing services include:

• Web-based campaign tracking

• Personalized URLs  (PURLs)

• Barcode mail tracking

• Graphic design

• Print procurement

• Variable data printing

• Customer loyalty programs

• Bulk mail

• Trigger mail

• B2B Direct Mail

• B2C Direct Mail

• And much more

Any direct mail company will gladly print your advertisements and blanket an area with them. But why would you waste your valuable advertising funds sending mail to people who are not interested in what you have to offer? Experience the difference target marketing from an experienced direct mail marketing company can make on your ROI. 

Call or e-mail American Marketing and Mailing today for more information on targeted marketing services for virtually any industry in Los Angeles, New York, Baltimore, Chicago, Tampa, and beyond.