HVAC Marketing News

• When the Numbers Look Good, HVAC Buyers Start Testing the Story
  Before a commercial HVAC owner goes to market, build the story the way a buyer will test it.
• To Sell to Private Equity, or Not to Sell?
  The benefits of selling your company to private equity are real: more capital and resources to grow. But maintaining ownership comes with its own rewards. Three HVAC contractors speak candidly about the pros and cons of remaining independent.
• Beyond the Wrench: Building a Home Services Business Around Solutions
  From online quoting to technician training, Tim O'Brien shares the strategies Fast Home Services is using to expand across the home-service trades.
• Common HVAC Shortcuts That Lead to Bigger Problems
  Time pressure can make HVAC service shortcuts tempting, but choosing the wrong product or method can create problems long after the technician leaves.
• 33 HVAC Contractors Make the 2026 Inc. 5000 List
  The annual list tracks the fastest-growing private companies in the United States, with multiple HVAC companies making this year’s list.
• HVAC-Related Crimes on the Rise
  Thefts of copper components in HVAC equipment are wrecking residential systems in Atlanta, while stories of HVAC techs encountering gun-wielding co-workers and customers are a reminder to prioritize de-escalation training.
• Matt Michel Explains the Business Exit Roller Coaster
  Matt Michel joins the Newsmakers Podcast to discuss what business owners often overlook when preparing to sell.
• 5 Ways To Overcome AI Hesitancy in HVAC
  AI is here to stay, and by following a few simple tips, HVAC contractors can implement it successfully at their businesses.
• HVAC Contractor Loses Thousands After Google Suspends Business Profile
  An HVAC contractor lost hundreds of thousands of dollars due to Google suspending its Business Profile. Marketing experts explain how to prepare for potential suspensions.
• What the Data Shows About Heat Pump Performance
  Can heat pumps perform in cold weather? Nate Adams, aka The House Whisperer, puts the question to the test by examining cold-climate cities and whether heat pumps can handle most normal winter days.