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Automotive MarketingNews
- Vroom returns to Super Bowl following controversial 2021 spot January 20, 2022The online used-vehicle retailer released its Super Bowl ad, which highlights the company's ability to buy cars from consumers.
- BMW returns to the Super Bowl for the first time since 2015 January 20, 2022The last time the automaker was in the game it plugged its electric vehicles with Katie Couric and Bryant Gumbel.
- Tesla's new Xinjiang showroom 'misguided,' U.S. lawmakers say January 20, 2022Tesla has opened a showroom in Xinjiang, the latest foreign company caught up in tensions in the western China region where detention camps have drawn heavy criticism.
- Here is how Acura is gearing its advertising to younger generations January 20, 2022A campaign with an emotional arc and a storyline seeks to make things ‘fun’ for customers, says Acura Brand Officer Jon Ikeda.
- OBITUARY: Laurel Cutler January 17, 2022The trailblazing advertising executive who later became a vice president at Chrysler, died Nov. 28 at 94.
- Porsche Cars North America promotes two women to key posts January 11, 2022With the two appointments, a third of Porsche's North American leadership team is now made up of women.
- Laurel Cutler, former Chrysler VP and longtime ad exec, dies at 94 January 10, 2022Cutler was named Chrysler's first vice president of consumer affairs in 1988. She was tasked with being a futurist who could monitor customer trends.
- Audi overrules ‘Wheel of Fortune' judges January 10, 2022The automaker gave a Q3 to a contestant who missed winning one on the game show "due to a technicality."
- Porsche adds a touch of the Nürburgring to its Atlanta track January 3, 2022Porsche will invest more than $50 million to build a second driving track in Atlanta.
- Mercedes pulls ad after backlash over model’s eyes December 29, 2021German luxury brand is the latest target of nationalism in China that has in the past dealt a blow to major consumer goods producers.
HVAC Marketing News
- FYI: News Briefs in HVAC - January 17, 2022For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - December 20, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - December 6, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - November 15, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- Eastern New Mexico University Granted HVAC Excellence AccreditationThe HVACR training program at Eastern New Mexico University, in Roswell, New Mexico has been granted accreditation.
- FYI: News Briefs in HVAC - November 1, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - October 18, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - October 4, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - September 20, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.
- FYI: News Briefs in HVAC - September 6, 2021For your information news briefs from a wide variety of categories within the HVAC industry. Price increases, mergers and acquisitions, award winners, and more are highlighted here each week.